Rebeca Olavarrieta Brings 2011 Jeep Wrangler and Roco 4x4's Nissan Xterra to SEMA Show

SEMA 2011 Jeep Wrangler owned by Rebeca Olavarrieta
SEMA 2011 Jeep Wrangler owned by Rebeca Olavarrieta
When Miami Florida comes up in conversation, people generally think of beaches, tall buildings, yachts, and Al Pacino, and not necessarily a custom 4x4 fabricator shop. Rebeca Olavarrieta will set this misconception straight at her 3000sq ft. playground / showroom, Roco 4x4, located right in the heart of Miami. Here, one can find some of the most extremely modified 4x4 vehicles that she and her team has made and worked on. Roco 4x4 is an international company that can be found in USA and throughout South America. Rebeca explains her passion of creating these off-road demons as unlocking the inner potential that 4X4 vehicles possess from the factory. "A 4x4 Jeep or SUV can conquer the terrain when the pavement ends but products like bumpers and winches take the experience to another level." Rebeca says. Recently she took two of these vehicles to the SEMA show in Las Vegas.
Roco 4x4's Nissan Xterra at the 2011 SEMA Show
Roco 4x4's Nissan Xterra at the 2011 SEMA Show


Her personal 2011 Jeep Wrangler and Roco 4x4's Nissan Xterra were taken across the nation to the SEMA show in Las Vegas. Since the Wrangler is her personal vehicle, Rebeca took it upon herself to do all the modifications alone. Rebeca said it took her over 10 hours just to weld on the long arm Teraflex suspension lift kit, which gives a taste of just how much work went into this vehicle. She said that the suspension modification was the hardest part of this customization. Being that the Wrangler is her everyday car, this project gave Rebeca a great understanding of her vehicle and it is now an extremely tricked out daily driver, which is always a plus. Her jeep project ended up being a SEMA Contender Contest Award Winner in the 4x4 and SUV Category. Modifications on the Jeep included K&N Intake system, Front VPR 4x4 bumper with custom stinger, Or-Fab rock sliders, Bestop soft top, Or-Fab rear bumper with tire carrier, Teraflex Long Arm suspension, Fox Racing Shox, Pitbull tires, KMC Wheels. If you look closely and the brand names involved in this custom build, you will see a blend of functionality and beauty.

The Xterra she entered shows that looks are deceiving because even though it looks extremely modified it is a street legal vehicle (although that may not be hard to do in Florida.) This vehicle is a Roco 4x4 shop vehicle and has been receiving custom fabricators attention for the past 3 years. Rebeca stated that " Nissan Xterras are usually associated with grocery getter SUV's. This tricked out Xterra has the original body and engine, but has been modified to compete in the most difficult terrains across the US." This is a serious piece of machinery which anyone could tell upon first glance. Some of the modifications include K&N Intake system, Front Dana60 Axle with Nitro Chromalloy shafts and ARB locker, Rear Dana60 Axle with Yukon Chromalloy Shaft and ARB locker, Calmini Transfer Case Gears, Roco4x4 Custom Internal and Exo cage and Front and Rear Bumper, Custom triangulated suspension and countless hours of blood sweat and tears. The Xterra receiving the following awards: Petersen's 4Wheel and Off Road October 2011 and November 2011 - Ultimate Adventure Coverage.

Rebeca's goal with these vehicles and many of the others that she works on is to link the gap between aftermarket products and custom fabrications. She accentuates the stock vehicles ability to go to remote places and reaches her goals with style in mind. Both the Jeep and Xterra follow this theme. She has been familiar with K&N for the last decade and shares its features and benefits with her customers. "I would like to thank K&N for supporting small businesses like Roco4x4. It is a mutual relationship." - Rebeca Olavarrieta

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